Modeled after our flagship wood-fired pizza restaurant, Our ‘core’ restaurant model is approximately 2,000 square feet and has seating for 58 Guests. Pizzas bake in our 900-degree wood-fired oven in an open plan kitchen where Guests can see us push dough, top pizzas, and can watch their pizzas being baked in our wood-fired oven.
When their pizza is ready, we bring the pizza to the Guest at their table and always check back to make sure they’re having a great experience.
In addition to dining in, we offer a variety of different dining options, including online and telephone orders, in-store to-go orders, curbside pick-up and delivery through 3rd party delivery services.
When searching for a location, we firmly believe in the “Work, Live and Play” model. Our focus is on a location where there are offices (for the lunch crowd), where people live (for dinner) and where they shop (when people are looking for a quick bite out). The ideal location for the core restaurant model is in a strip mall, preferably the endcap space so there is the possibility of a patio. Ample parking is important, ideally with at least two designated spaces for curbside pick-up. Other important criteria for the core restaurant are a traffic count of at least 18,000 vehicles per day and 50,000 individuals living within a 5-mile radius.
The Initial Investment Range for the ‘core’ restaurant model is between $303,000 – $682,000 as taken from our The Initial Investment includes all expenses a Franchisee would incur prior to opening their Smokin’ Oak Wood-Fired Pizza franchise, including the cost of the build out, the complete equipment package, furniture and fixtures, architect’s fees, attorney’s fees, the franchise fee and cash and to make sure they have some cash on hand on day one! There is a broad range because all spaces are different. Some Franchisee’s are fortunate to go into the perfect space that was already a restaurant and already have a grease trap and the proper electrical and HVAC for a restaurant. Some Franchisees find a great location that was a former cell phone store and turn it into a wood-fired pizza restaurant!